Client Case Study
Corporate responsibility (CR) trends, reference examples and industry benchmark for Zurich Insurance Group
Zurich Insurance Group is Switzerland's largest insurer and as of 2015 the Group was the world's 78th largest public company according to the Forbes' Global 2000s list
Having successfully delivered their strategic Corporate Responsibility objectives for 2012-2015, Zurich wanted to define the next phase of objectives. The goal was to move Zurich to the next level of Corporate Responsibility performance and take a leadership position in the space.
Our team researched significant trends by first identifying macroeconomic cross industry trends and subsequently identifying industry specific trends and developments. Evaluating recent developments in Corporate Responsibility, we derived the prominent mega-trends that have significant impact in the insurance sector, and highlighted market opportunities.
We developed a series of case studies featuring best practices, with examples of companies in areas relevant to Zurich's aspirations. Our team also used several datasets and insights to benchmark Zurich against leading corporate CR programs and approaches.
Working closely with Zurich's team, we defined the necessary capabilities and strategic steps needed to establish Zurich as a leader in Corporate Responsibility.